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Decorated Apparel 101: What You Need to Know

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Apparel is one of the most popular promotional product verticals. In fact, wearables made up the single largest category in total spend for Promotional Products in 2015. Wearables accounted for 32% of total spend. To put that in comparison, the next largest category accounted for just 8%. Marketers, that should tell you something! Decorated apparel like branded t-shirts, hats, hoodies, beanies, shoes, and basically anything wearable, is a big deal. People love decorated apparel. Employees […]

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The Coolest Promo Ideas for Festival Season

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It’s that time of year — festivals and conferences are just around the corner. As the weather starts to warm up so do the marketing activations. From the start of festival season to tech conferences, the coming months are some of the biggest opportunities for marketers to engage consumers and build brand recognition. This year, events like SXSW and Coachella will feature even more interactive opportunities for brands to connect with consumers. In today’s post, […]

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Build Brand Evangelists with Custom Promo Kits

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Creating a loyal base of brand evangelists to promote your company is one of the best ways to build your brand. So, what exactly is a Brand Evangelist? According to Forbes, a brand evangelist is someone who is a true fan of your brand, someone who believes in your product or services so fervently that he or she aggressively promotes it. Smart brands build evangelists of their employees and their consumers. One of the best […]

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Brand Aid Summer Swag

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Have you seen our stash of unique summer promos? We don’t mean to brag, but we’ve got some of the coolest summer must-haves for those long days spent in the sunshine. Promote your brand with quality products, made to turn heads and get the crowd talking. ‘Tis the season for outdoor concerts and festivals, farmers markets, sun-soaked pool parties, barbecues, and pub crawls. Here are some of our hottest picks to help you stay cool this summer! […]

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Top Events for Q2 2016

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Are you ready for Q2 events in?! Believe it or not, we’re already entering the second quarter of 2016! This year is whooshing by faster than Donald Trump’s hair in a wind storm (shazooooom went the combover). As we’re getting ready to prep for the coming months, we’ve compiled a list of the top of events to check out in 2016. If you’re a marketer or an agency looking to connect with mainstream client bases, these […]

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Hi-Tech Promo Gadgets for 2016

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Hi-tech promo gadgets are the coolest promotional category for 2016. These unique tech products are being used daily by consumers because of their unique (and memorable!) user experience. They also hit on the cardinal rule of promo: hi-tech promo gadgets serve a useful purpose. These cool, innovative items are designed to make consumers lives easier. They’re the type of premium item consumers will use over and over and over again. Besides creating a unique user-experience […]

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The Best Promo Pens. Ever.

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Did you know that pens are still the number one promotional item on the market?  In fact, 79% of people in the United States use promotional pens they received from a business, and the cost per impression on promotional pens is hundredths of a penny ($0.000436, to be exact). People love pens. They love them so much, that 73% of people carry a pen with them at all times. While we are on the topic of stats, check […]

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Project Overview: Muzik Custom Bags

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Hello there, Brand+Aid peeps! Today, we’re excited to share a recent project we did for one of our clients, Muzik. Founded in 2012, Muzik is an audio technology company focusing on hi-tech and hi-definition products. They are most well-known for their headphone line that connects wirelessly via bluetooth to users iPhone devices.  While Muzik has received funding from several high profile investors (to the tune of a cool $18 million), it was Twitter’s investment in […]

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Brand+Aid featured in Beehive Startups

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  Happy Tuesday everyone! Check out this AWESOME feature on Brand+Aid and our very own Founder/CEO/#Bosslady Renya Nelson in Beehive Startups today!‪ We’re so proud of Ren and the entire Brand+Aid team. Eeek! 🙂 A few of our favorite points from the article include: Brands Have to Value Themselves:“We like working with brands who value their brand as much as we value ours,” says Renya Nelson, founder of Brand+Aid. “We’re pairing their brand with the best possible products. […]

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Top Branded Totes

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Did you know totes are the number one branded promotional item? Yep! Tote bags get over 6,000 impressions over their lifetime. Considering a promotional tote bag averages around $3-$5 per bag, that’s a GREAT return on investment. For higher-end retail-style totes, those numbers get even more impressive. The average person keeps a promotional tote bag for an average of 2 years; higher-end, nicer quality bags are kept for an average of 3-5 years! At Brand+Aid, […]

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Brand Your Space with Top Office Merch for 2016

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Are you one of those people that loves pens? Is an office supply store your happy place? We totally get it; we’re the same kind of people. We love branded office supplies and office-related promotional items. In fact, branding really cool office merch is our jam. It’s what we do all day every day and we love it. If you’re ready to update your space with new branded office merchandise, you’ve come to the right place, and now’s the perfect […]

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Hot Summer Promo Items for 2016

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Ready for the summer?! We’ve got so much love for the sun, we can hardly wait for long, hot summer days. To get you started on marketing for the new season, we’ve curated a list of our favorite summer premiums – from sunglasses to water bottles to beach towels to lip balm – we have everything you need to celebrate summer’s arrival. For the marketing pros out there, these are the top products your clients […]

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Five Things Effective Brands Do

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Happy Groundhog day everyone! Today, we’re sharing Five Things Effective Brands Do, a new take on the branding advice first introduced by Denise Lee Yohn’s book, What Great Brands Do:The Seven Brand-Building Principles that Separate the Best from the Rest. As marketers, brand ambassadors, business owners, it’s important to continually analyze our brands for growth; to check in how our messages are resonating with audiences, to discover problem areas, and to see how we stack […]

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Branded Food and Beverage Ideas!

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Did you know branded promotional food and beverage items are used as giveaways millions of times each year?Everyone loves getting treats! So, it’s no surprise when you think about it, branded goodies are a fast way to your client’s heart. Candy, food, and beverage items are a great way to make a huge impact in your events and activations. Whether you’re looking for a unique gift idea for an upcoming campaign or looking to create branded food packaging for […]

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Top Branded Sportswear Apparel

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When we think of branded sportswear, we think of innovative fabrics designed to be sweat-resistant and customizable options like full color sublimation and pantone matched logos. Our top branded sportswear apparel items are a collection of curated gym clothes and activewear. Designed with a wide range of athletic disciplines in mind, it features a progressive set of  athletic tops, bottoms, hoodies, beanies, arm sleeves, and lettermen jackets. Want to create branded sportswear merchandise for your team or […]

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The Best Promo Uniforms for 2016

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Looking for the best promo uniforms for 2016? Whether you’re looking for the most unique, cool, new branded gear for events and activations or simply looking for team wear for your brand or company reps, Brand+Aid has you covered! We specialize in branded merchandise, uniform programs and custom apparel creation. Check out our top picks for the best promo uniforms for 2016 below. Need help making your uniform idea a reality? Shoot us an email […]

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Top Stadium Giveaways and Merchandise for 2016

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With Super Bowl 50 coming up in a few weeks, we’re sharing our top stadium giveaways and merchandise for marketers in 2016! Check out the items below for great ideas to connect with clients and sports-lovers everywhere! And, did you know this is the first year the iconic sporting event is ditching it’s roman numerals? Yep, looks like the Super Bowl committee is doing some rebranding itself. Want to create branded merchandise for your brand? Contact us […]

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Project Overview: LittleThings Custom Beanies

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Hello Brand+Aid followers, fellow marketing-obsessed peeps, and branding nerds, Today, we’re excited to share a recent project we did for one of our client, LittleThings. Based in New York City, Little Things is a leading lifestyle destination site for inspiring, uplifting, and engaging stories. Launched in September 2014, LittleThings has experienced explosive growth, becoming the 3rd largest Facebook publisher, 4th largest mobile site, 7th ranked Lifestyles site, and 63rd largest website in the U.S., reaching 19% of […]

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Sundance Film Festival 2016

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  The Sundance Film Festival, the most celebrated film festival in North America, will be held this year January 21-31 in Park City, Utah. This is an amazing opportunity for people from all over the world to rub shoulders while enjoying original feature-length films and shorts. Along with guests and movie stars, many awesome companies will be involved in sponsoring the event. The following companies are the presenting sponsors:       Acura supports creativity […]

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100 Emerging Cultural Trends to Watch in 2016

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In order to maintain a competitive edge in the market, companies must remain “hip” and “cool” with their target audience. Jami Oetting on HubSpot Blogs reminds us of the importance of keeping up with the trends of our ever-changing society. They give us a glance into trends to consider for 2016.   Things are moving quickly — so fast that a trend is over before you’ve even had a chance to catch up. (Did you miss your […]

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5 Tips to Connect with Millennials

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The Millennials, the current largest single population group, are roughly aged 18-35 and now make up the majority of the American workforce. Brands are realizing the vital importance in connecting with this generation, many of whom grew up with lightning fast technology, and have never opened an Almanac in their life. Check out the 5 Tips for Branding for Millennials as posted originally by BizBash! At the inaugural Orlando iX tech festival held in Orange County […]

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The Top Events in 2015

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Today we’re highlighting the top influential events and live marketing experiences in the United States. These events feature the largest brands in the world and the most innovative event production ideas to date. From huge events that happen every year like the Super Bowl to the launch of Apple’s worldwide products to newer up-and-coming events like the New York Fashion’s Week: Mens, we’re featuring a list of the best events of 2015 thus far. These events are curated […]

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Connect Your Brand with Millennials

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Millennials are the next big thing. Whether you’re happy about that or not, it’s time to realize that according to the US Government the Millennial generation, roughly aged 20-35 and born between the years 1980 and 2000, comprise the largest age demographic in society today. Millennials now outnumber the baby boomers by a long shot and just surpassed Generation X; making the demographic a hugely desirable market for companies to target. By 2020, the highly-educated and most diverse […]

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Promo Products for 2016 Presidential Election

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When it comes to getting your name out there during campaign season, promo items are a great tool for any politician to use. When people use a product with your name on it, they will remember you, and if they remember you, your chance of having their vote goes up. Some promo items will have a greater use than others, though, so let’s take a look at some of the most commonly used and most […]

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#Instabrand – An Analysis of Instagram

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From the Brand+Aid Intern’s Desk: #Instabrand – An Analysis of Instagram By now, any regular social media user has at least heard of Instagram, the immensely popular photo sharing app. Instagram allows its 300 million active users to capture (or import) and edit photos and videos to post on their profiles. On top of that, it allows users to share their posts across a wide variety of other social media platforms, from Facebook to Twitter to […]

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Brand+Aid’s Songs of the Week: July 27 – July 30

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Happy Monday everyone! Can you believe today starts the last week of July? With only one month left to celebrate Summer, we’ve selected our top song picks specifically for getting your summer groove on. Besides loving branding promotional merchandise, we love all things music and culture. That’s why every week we feature our Brand+Aid team members favorite songs of the week. Check out our team’s fave songs below! Want more Brand+Aid in your life? Check out the […]

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Songs of the Week: 7/6 – 7/10

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Hope you all had a great 4th of July weekend! We sure did, and we’re carrying our excitement and momentum from all the celebrating into the work week. Besides being fanatic about promotional items, we also LOVE music (who doesn’t?!) That’s why every week we feature our Brand+Aid team members favorite songs of the week.  Check out our team’s fave songs below! And, want to listen to the most epic playlist of all time? Check out the […]

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Songs of The Week 7/6 -7/10

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Hope you all had a spectacular 4th of July weekend! We sure did and we’re carrying the momentum straight into the work week. #KAPOW! Besides being fanatical about promotional items, we also love music (who doesn’t?!) So, to start the week off right, we’re serving up the best beats of the week. We’re featuring the songs we’ve got stuck in our head and the tunes we just can’t stop crooning. And, want to listen to […]

 
 
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