Fitness Promo Products: A Guaranteed Win

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In the age of yoga pants and fitness trackers, it’s no doubt that health and wellness is king. Around the world, people are embracing the move toward healthier, happier lives and many leading companies are encouraging employees to eat better, move more, and take care of their mental wellbeing. And while fitness primarily benefits the individual, a healthy workforce can pay dividends in the long-run. In an Aflac study and Forbes article on workplace benefits, […]

Eco-Friendly Event Planning – A How To

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Going green was once a trendy notion, embraced by a select number of niche companies. Today, the adoption of eco-friendly practices extends to the world’s largest corporations – even companies like McDonald’s have pledged themselves to the sustainability movement! What’s more, is that many companies are taking these green standards into account when planning their big events. From nixing plastic straws to utilizing compostable paper, branded activations and events are going green in a number […]

2017: A Year to Celebrate

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Although you may not all agree, 2017 was pretty freaking epic. So naturally, we want to take a moment to celebrate it! And while we know what you’re thinking – 2017 is so last year – we are of the firm belief that everything is better late than never. So because of that, we’d like to give a belated ode to some of the milestones that made the last year truly exceptional. Here’s a brief […]

Capturing the Millennial Market – A How To

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Millennials are a confusing bunch…and that’s coming from a group of Millennials! Their affinity for technology, disregard for conventional purchasing habits, and lack of brand loyalty have created a series of obstacles for many of today’s companies. Even still, their sheer population number and unparalleled purchasing power have proven they are a riddle worth solving. And while they are indeed a dynamic bunch with some unpredictable behaviors, studies have identified a series of consumer trends […]

Oktoberfest 2018: Top Promotional Glassware

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  Oktoberfest is the world´s largest folk festival. Though it has its roots in Germany, Oktoberfest is celebrated with gusto throughout America and many other parts of the world. In fact, the festival is so popular that October has become synonymous with Oktoberfest. After all, what’s not to love about a festival celebrating German food, culture, and BEER! Among the many attractions that Oktoberfest brings, the “liquid gold” is probably the most important. During the […]

Think Pink: Breast Cancer Awareness Promo 2018

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October is National Breast Cancer Awareness Month, also known as “Pinktober.” As a time for reflection, prevention and support, there are many ways for your company to get involved throughout the month. One way is by handing out Breast Cancer Awareness promotional products that not only show your support to fight against cancer but also promote awareness in your community. According to the CDC (Centers for Disease Control and Prevention), breast cancer is the most […]

Why Promotional Products?

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Brands have always relied on advertising vehicles to communicate with their target audiences. This traditional advertising model is built to ultimately direct the consumer path to purchase back toward the brand. In order to measure success, brands rely on performance metrics to evaluate the strength of the selected advertising channel. The 2017 PPAI Consumer Study employed five key performance metrics to evaluate the role of promotional products as an advertising channel. These metrics were designed […]

The Best Wedding Giveaways for 2018

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Summer is here and you know what that means… It’s wedding season! Whether your exchanging vows in the comfort of your backyard or on the beach in Cancun, summer weddings have one thing in common: warm weather and sunshine. There’s something about warm summer nights that boosts up the romance vibes. As they all say, with warmer weather, comes more fun! The summer flowers are blooming, the suns shining, the love is boiling- there’s no […]

The Ultimate Packing List for 2018

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Ah summer, the best season of all! Tis’ the season to GTFO of town and plan your dream vacation. You’ve acquired two weeks of paid time off and now is the hottest time to cash in. Boundless sunshine, promising weather, and an excuse to travel makes Summer the greatest time of the year- you’d be hard pressed to find somebody who thought otherwise. Statistically speaking, did you know that July is the busiest travel month […]

The Best Promotional Merchandise for Comic-Con 2017

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Get ready… Comic-Con International is back! The annual festival of the geeks (we sing it loud and proud) officially returns to the San Diego headquarters this July. Tickets for the comic-book-turned-film-festival officially go on sale next week. With tickets notoriously selling out in record time – 2016 badges sold out within 40 minutes – this year’s event is likely to draw huge crowds once again. For a branding and promotional products agency, Comic-Con is the […]

Decorated Apparel 101: What You Need to Know

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Apparel is one of the most popular promotional product verticals. In fact, wearables made up the single largest category in total spend for Promotional Products in 2015. Wearables accounted for 32% of total spend. To put that in comparison, the next largest category accounted for just 8%. Marketers, that should tell you something! Decorated apparel like branded t-shirts, hats, hoodies, beanies, shoes, and basically anything wearable, is a big deal. People love decorated apparel. Employees […]

The Power of Packaging

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  Branded promotional products are an incredibly effective way for businesses to connect with target markets. In addition to curating the best (and coolest!) products in the industry, our team at Brand+Aid works with top packaging experts to offer clients retail-quality promotions. Creating high quality premiums from concept to packaging increases the overall value and effectiveness of marketing campaigns. One of our favorite partners is OrigAudio. They create innovative tech products and smartly designed premium […]

The Cannabis Potential: Crafting Promo Products to Tap into the $6.9 Billion Industry

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According to a report by ArcView Research, the cannabis industry is one of the fastest growing industries. Last year sales totaled $6.9 billion and are expected to reach $35 billion, if legalized on the federal level, by year 2020. Those are some high sales (get it?) To put that in comparison, the NFL generates annual sales of $10 billion yearly. That means the cannabis industry is set to outpace the NFL in revenue in just […]

Build Brand Evangelists with Custom Promo Kits

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Creating a loyal base of brand evangelists to promote your company is one of the best ways to build your brand. So, what exactly is a Brand Evangelist? According to Forbes, a brand evangelist is someone who is a true fan of your brand, someone who believes in your product or services so fervently that he or she aggressively promotes it. Smart brands build evangelists of their employees and their consumers. One of the best […]

Project Overview: Muzik Custom Bags

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Hello there, Brand+Aid peeps! Today, we’re excited to share a recent project we did for one of our clients, Muzik. Founded in 2012, Muzik is an audio technology company focusing on hi-tech and hi-definition products. They are most well-known for their headphone line that connects wirelessly via bluetooth to users iPhone devices.  While Muzik has received funding from several high profile investors (to the tune of a cool $18 million), it was Twitter’s investment in […]

Five Things Effective Brands Do

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Happy Groundhog day everyone! Today, we’re sharing Five Things Effective Brands Do, a new take on the branding advice first introduced by Denise Lee Yohn’s book, What Great Brands Do:The Seven Brand-Building Principles that Separate the Best from the Rest. As marketers, brand ambassadors, business owners, it’s important to continually analyze our brands for growth; to check in how our messages are resonating with audiences, to discover problem areas, and to see how we stack […]

Branded Food and Beverage Ideas!

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Did you know branded promotional food and beverage items are used as giveaways millions of times each year?Everyone loves getting treats! So, it’s no surprise when you think about it, branded goodies are a fast way to your client’s heart. Candy, food, and beverage items are a great way to make a huge impact in your events and activations. Whether you’re looking for a unique gift idea for an upcoming campaign or looking to create branded food packaging for […]

The Top Events in 2015

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Today we’re highlighting the top influential events and live marketing experiences in the United States. These events feature the largest brands in the world and the most innovative event production ideas to date. From huge events that happen every year like the Super Bowl to the launch of Apple’s worldwide products to newer up-and-coming events like the New York Fashion’s Week: Mens, we’re featuring a list of the best events of 2015 thus far. These events are curated […]

Connect Your Brand with Millennials

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Millennials are the next big thing. Whether you’re happy about that or not, it’s time to realize that according to the US Government the Millennial generation, roughly aged 20-35 and born between the years 1980 and 2000, comprise the largest age demographic in society today. Millennials now outnumber the baby boomers by a long shot and just surpassed Generation X; making the demographic a hugely desirable market for companies to target. By 2020, the highly-educated and most diverse […]

Get results with Custom Tech Promos!

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Interested in tech promos? Check out these customizable tech items for your brand! Whether you’re interested in creating an effective sales incentive like the case study below (5X the return rate?!) or looking to create branded tech items as company gifts, we’ve got you covered. Check out our current e-blast below and click here to shop custom tech promos now!

Brand+Aid’s Songs of the Week: July 27 – July 30

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Happy Monday everyone! Can you believe today starts the last week of July? With only one month left to celebrate Summer, we’ve selected our top song picks specifically for getting your summer groove on. Besides loving branding promotional merchandise, we love all things music and culture. That’s why every week we feature our Brand+Aid team members favorite songs of the week. Check out our team’s fave songs below! Want more Brand+Aid in your life? Check out the […]

Songs of the Week: 7/6 – 7/10

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Hope you all had a great 4th of July weekend! We sure did, and we’re carrying our excitement and momentum from all the celebrating into the work week. Besides being fanatic about promotional items, we also LOVE music (who doesn’t?!) That’s why every week we feature our Brand+Aid team members favorite songs of the week.  Check out our team’s fave songs below! And, want to listen to the most epic playlist of all time? Check out the […]

Songs of the Week: June 29 – July 3

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Can you believe June is almost over? It’s crazy how fast summer is flying by, right?! At Brand+Aid, we want to encourage you to take a moment to stop, breath in the warm summer air, and listen to some awesome tunes. That’s why every week we feature our Brand+Aid team members favorite songs of the week. We hope our song picks inspire you, motivate you, and encourage you to kick ASS this week! And, if […]

A Brand+Aid Guide to Lead Nurturing

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Hey there, Brand+Aid blog readers! Today, we’re featuring one of our Brand+Aid team members, Andre. He’s discussing one of his biggest challenges – building relationships with potential clients. In other words, Lead Nurturing. As part of our Brand+Aid blog series, we’re giving each of our team members an opportunity to serve YOU, our clients and readers. We let them pick their topic and share advice, tips, and ideas to help you grow your brand. Read on […]

2015 Pride Festival

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  Over the weekend, Brand+Aid sponsored our first big event with a booth at PRIDE Salt Lake City. And, let me tell you, it was AMAZING! We had such a great time meeting people, connecting with other businesses, and showing support for the local community. Hailed as one of the go-to events of the year, Utah Pride 2015 is one of the largest LGBT events in the country. In fact, Salt Lake City has the […]

Song of the Week: June 8 – June 12

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Happy Monday everyone! This week, we’re adding our Brand+Aid team’s fave new songs to our amazing Brand+Aid playlist. Yeah, we’re pretty confident that you’ll love the playlist, enough so that we’ve self-dubbed it THE BEST PLAYLIST IN THE ENTIRE UNIVERSE. From Kendrick Lamar to the Ramones to John Legend, we’ve curated a playlist that’ll help you pump up the jam on your Monday. So, open Spotify, and check it out the entire playlist and the new songs we’ve added this […]

Songs of The Week 7/6 -7/10

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Hope you all had a spectacular 4th of July weekend! We sure did and we’re carrying the momentum straight into the work week. #KAPOW! Besides being fanatical about promotional items, we also love music (who doesn’t?!) So, to start the week off right, we’re serving up the best beats of the week. We’re featuring the songs we’ve got stuck in our head and the tunes we just can’t stop crooning. And, want to listen to […]

Songs of the Week: May 18 – 22

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Brand+Aid’s Fave Songs for the Week May 18 – May 22 Happy Monday everyone! One of our favorite parts of the week is creating our team playlist to pump up YOUR week. This week we’re bringing you a little bit of everything – we’ve got slow jams, some hip hop, and folk music so folk-sy even the most die-hard Bluegrass fans will adore it. So, need a caffeine boost for your Monday afternoon? Instead of […]

Fresh Summer Sunnies in Every Color!

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Get Pantone matched sunglasses just in time for summer! Check out the weekly Brand+Aid Spotify playlists with our fave songs of the week! Have ideas you’d like to make happen? We’d love to help, contact us at happy@brandaidpromos.com. Do you wear your sunglasses at night?

Songs of the Week: May 11 – May 15

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Brand+Aid’s Fave Songs for the Week May 11 – May 15 Good morning and happy Monday! We’re ready to kick off another productive week listening to our fave jams in the office. If you haven’t heard, each week we’re featuring our favorite tunes to bring a little Brand+Aid into your musical life. Check out each of our Brand+Aid rescue teams fave songs for May 11th – May 15th. Also, follow along and check out our […]

Songs of the Week: April 27 – May 1

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Check it peeps! We’re here for another week of Brand+Aid’s Top 6 Songs for the Week. And, did you know you can listen to these songs on Spotify? Yep, that’s right, we’ve created our own Brand+Aid playlist with curated music from your fave marketeers and brand makers! April 27, 2015 – May 1, 2015 RENYA – Nice and Slow by Max Frost ANNIKA-  The Blacker The Berry by Kendrick Lamar ANDRE – Stromae by Papdotai […]

B+A News: Rad (and effective) Coachella & SXSW Marketing

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ROCK On!! This weekend wrapped up the first weekend of the 2015 Coachella Music Festival. As one of the biggest industry events of the year, the indie-rock fest drew hundreds or thousands of attendees. Ticket sales sold out within hours of being opened to the public. With one more weekend coming up, there are still THREE MORE DAYS of parties, music, debauchery and insanely awesome branding. While the music junkies are jamming out to electric […]

Top Hospital & Healthcare Promo Items

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If you’re in the healthcare or medical industry, we know how important your job is – you literally save lives everyday. The thought of purchasing promotional items and branding your clinic or hospital may be a bit daunting. 😉 Let us help! Let Brand+Aid help you find high-quality, innovative promo items to do the job; whether you’re hosting a career fair, need products for your team, or planning a big fundraiser event. We’ve got you […]

B+A’s Fave Retail Bags

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At Brand+Aid, we love totes – all kinds of totes. Tradeshow totes, retail totes, eco-totes, fully sublimated totes…the list goes on. The great news for us (and you!)? Not only are bags popular, they’re a tried-and-true promo product, that works. In fact, a tote bag averages 5,938 brand impressions throughout the course of its lifetime. If you’re looking for smart and cost-effective ways to utilize advertising dollars, promo products – and especially tote bags – […]

Top 12 Promo Products to Bring to a Trade Show

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February is trade show month… well, not technically, but it’s the month when a lot of trade shows are held. From Vegas to local home-town shows, February is jam packed with trade shows. In fact, one of our favorite events of the year – Magic Marketplace Spring Show 2015 – is happening this month! While we love trade shows (they’re great for networking and meeting new connections) they can be exhausting. Anyone who’s trudged up […]

 
 
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