Fitness Promo Products: A Guaranteed Win

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In the age of yoga pants and fitness trackers, it’s no doubt that health and wellness is king. Around the world, people are embracing the move toward healthier, happier lives and many leading companies are encouraging employees to eat better, move more, and take care of their mental wellbeing. And while fitness primarily benefits the […]

2017: A Year to Celebrate

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Although you may not all agree, 2017 was pretty freaking epic. So naturally, we want to take a moment to celebrate it! And while we know what you’re thinking – 2017 is so last year – we are of the firm belief that everything is better late than never. So because of that, we’d like […]

Hot New Trends in Promo 2018

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Every January, the promo world comes together at the annual PPAI conference in Las Vegas to showcase the latest and greatest promotional merchandise. For suppliers, the conference is an opportunity to show off best-sellers and unveil hot new products. For us, the conference is an opportunity to scout out the latest trends, see who’s doing […]

Pantone Says: Ultra Violet

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Every December, Pantone designates one color to reign as Color of the Year for the next 12 months. 2018’s chosen hue? Ultra Violet. A color that represents inventiveness, imagination, and the incomprehensible futures, galaxies, and possibilities that lay ahead and beyond. As Pantone points out, this deep shade of purple has always been associated with […]

Capturing the Millennial Market – A How To

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Millennials are a confusing bunch…and that’s coming from a group of Millennials! Their affinity for technology, disregard for conventional purchasing habits, and lack of brand loyalty have created a series of obstacles for many of today’s companies. Even still, their sheer population number and unparalleled purchasing power have proven they are a riddle worth solving. […]

Tricks of the Trade Show

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As the new year quickly approaches, so does everyone’s favorite time of the year…trade show season! Okay, so maybe trade shows aren’t exactly a source of excitement for most people, but they are an essential way to stay up-to-date on industry trends, foster customer relationships, and maybe even find a few tokens of inspiration. Let’s […]

A Year in Rewind–The Best Projects of 2017

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For most people, December is a time of reflection–a time to look back and assess this year’s growth, reminisce on noteworthy experiences, and perhaps revisit the resolutions you haven’t bothered to think about since April. For us here at Brand+Aid, we use it as a time to look back on some of the amazing clients […]

FALL in love with Promotional Products

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  Hello Autumn! Oh, how I have missed you.  There are so many things to love about fall. Changing of the leaves, soup on a cold day, season premieres, and (of course) pumpkin lattes. The list is endless, really. Once the calendar hit the first of September, the Brand Aid team found it socially acceptable to stock up on […]

Oktoberfest 2018: Top Promotional Glassware

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Oktoberfest is the world´s largest folk festival. Though it has its roots in Germany, Oktoberfest is celebrated with gusto throughout America and many other parts of the world. In fact, the festival is so popular that October has become synonymous with Oktoberfest. After all, what’s not to love about a festival celebrating German food, culture, […]

Why Promotional Products?

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Brands have always relied on advertising vehicles to communicate with their target audiences. This traditional advertising model is built to ultimately direct the consumer path to purchase back toward the brand. In order to measure success, brands rely on performance metrics to evaluate the strength of the selected advertising channel. The 2017 PPAI Consumer Study […]

Interview Employees: Meet the Team

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The average American spends 8.9 hours at work. Whew! That’s more than a third of your day! So if you’re going to invest so much of your life working towards something, we strongly believe you had better enjoy the people with whom you work. As a growing business, we’re excited to announce that we have […]

Top Picks for the Golf Course 2018

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Business golf is not just surviving… it’s thriving! According to Forbes, about 90% of Fortune 500 CEO’s play golf on a regular basis. Time and time again, statistics have shown that playing golf makes a difference in the business world, so its time for your company to get involved! With golf season in full swing, […]

The Best Wedding Giveaways for 2018

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Summer is here and you know what that means… It’s wedding season! Whether your exchanging vows in the comfort of your backyard or on the beach in Cancun, summer weddings have one thing in common: warm weather and sunshine. There’s something about warm summer nights that boosts up the romance vibes. As they all say, […]

The Best Promotional Merchandise for Comic-Con 2017

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  Get ready… Comic-Con International is back! The annual festival of the geeks (we sing it loud and proud) officially returns to the San Diego headquarters this July. Tickets for the comic-book-turned-film-festival officially go on sale next week. With tickets notoriously selling out in record time – 2016 badges sold out within 40 minutes – […]

Decorated Apparel 101: What You Need to Know

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Apparel is one of the most popular promotional product verticals. In fact, wearables made up the single largest category in total spend for Promotional Products in 2015. Wearables accounted for 32% of total spend. To put that in comparison, the next largest category accounted for just 8%. Marketers, that should tell you something! Decorated apparel […]

How to Build The Best Company Culture Ever

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Let’s talk HR, the department in charge of hiring and retaining talent, training employees, and defining a company’s culture. This department is vital for a company’s success. Studies have shown that the better a company’s culture, the better employees perform. In fact, a Harvard Business Review article found that why we work, determines how well […]

Go Green for Pantone’s Color of the Year

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Each year Pantone, the world’s leading color experts, assigns a specific color to reflect on the current cultural climate and state of society. The selected color influences everything from design trends to fashion to… you guessed it, promotional products and marketing campaigns. The official color for 2017 is Greenery, specifically Pantone color number 15-0343. This […]

The Power of Packaging

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  Branded promotional products are an incredibly effective way for businesses to connect with target markets. In addition to curating the best (and coolest!) products in the industry, our team at Brand+Aid works with top packaging experts to offer clients retail-quality promotions. Creating high quality premiums from concept to packaging increases the overall value and […]

The Buying Process: Creating Custom Hats and Headwear

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Today, we’re highlighting the process of creating custom headwear. From sourcing the correct product to understanding which imprints are workable, we’re reviewing every step to take you from idea to conception. If you’ve ever wanted to know the process behind custom headwear (and seriously, who doesn’t?), now’s your chance! Before we dive into the process, […]

The Coolest Promo Ideas for Festival Season

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It’s that time of year — festivals and conferences are just around the corner. As the weather starts to warm up so do the marketing activations. From the start of the festival season to tech conferences, the coming months are some of the biggest opportunities for marketers to engage consumers and build brand recognition. This […]

The Best in New Promo Tech for 2017

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It’s here! Our list of the coolest new tech promos for 2017 is live!  Every year in early January the Brand+Aid team heads to Vegas to check out the coolest new promotional products. We scour the Mandalay Bay’s nearly 100,000 square feet of tradeshow exhibits in search of innovative new product ideas for our clients. […]

Build Brand Evangelists with Custom Promo Kits

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Creating a loyal base of brand evangelists to promote your company is one of the best ways to build your brand. So, what exactly is a Brand Evangelist? According to Forbes, a brand evangelist is someone who is a true fan of your brand, someone who believes in your product or services so fervently that […]

The Coolest Sustainable Products From Sneakers to Promos

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Sustainable products are not just good for the environment, they’re also good for business. A report from the Natural Marketing Institute (NMI), a strategic consulting firm specializing in health and wellness, recently found that 58% of consumers are more likely to purchase products from a company that says they are mindful of environmental impact. In […]

Brand Aid Summer Swag

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Have you seen our stash of unique summer promos? We don’t mean to brag, but we’ve got some of the coolest summer must-haves for those long days spent in the sunshine. Promote your brand with quality products, made to turn heads and get the crowd talking. ‘Tis the season for outdoor concerts and festivals, farmers markets, sun-soaked […]

Top Events for Q2 2016

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Are you ready for Q2 events in?! Believe it or not, we’re already entering the second quarter of 2016! This year is whooshing by faster than Donald Trump’s hair in a wind storm (shazooooom went the combover). As we’re getting ready to prep for the coming months, we’ve compiled a list of the top of events […]

The Best Promo Pens. Ever.

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Did you know that pens are still the number one promotional item on the market?  In fact, 79% of people in the United States use promotional pens they received from a business, and the cost per impression on promotional pens is hundredths of a penny ($0.000436, to be exact). People love pens. They love them so much, that […]

Project Overview: Muzik Custom Bags

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Hello there, Brand+Aid peeps! Today, we’re excited to share a recent project we did for one of our clients, Muzik. Founded in 2012, Muzik is an audio technology company focusing on hi-tech and hi-definition products. They are most well-known for their headphone line that connects wirelessly via bluetooth to users iPhone devices.  While Muzik has […]

Why Promo Items Matter to Your Brand

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  Why do swag items matter to your brand? It’s just pens, t-shirts, and totes, right? WRONG! Swag items or premiums can be an effective branch of your marking department if used correctly. This article f Ranging from mugs, notepads, water bottles, bags and more, swag is a term for branded promotional merchandise or products given […]

Brand+Aid featured in Beehive Startups

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  Happy Tuesday everyone! Check out this AWESOME feature on Brand+Aid and our very own Founder/CEO/#Bosslady Renya Nelson in Beehive Startups today!‪ We’re so proud of Ren and the entire Brand+Aid team. Eeek! 🙂 A few of our favorite points from the article include: Brands Have to Value Themselves:“We like working with brands who value their brand as […]

Hot Summer Promo Items for 2016

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Ready for the summer?! We’ve got so much love for the sun, we can hardly wait for long, hot summer days. To get you started on marketing for the new season, we’ve curated a list of our favorite summer premiums – from sunglasses to water bottles to beach towels to lip balm – we have […]

Five Things Effective Brands Do

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Happy Groundhog day everyone! Today, we’re sharing Five Things Effective Brands Do, a new take on the branding advice first introduced by Denise Lee Yohn’s book, What Great Brands Do:The Seven Brand-Building Principles that Separate the Best from the Rest. As marketers, brand ambassadors, business owners, it’s important to continually analyze our brands for growth; […]

Branded Food and Beverage Ideas!

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Did you know branded promotional food and beverage items are used as giveaways millions of times each year?Everyone loves getting treats! So, it’s no surprise when you think about it, branded goodies are a fast way to your client’s heart. Candy, food, and beverage items are a great way to make a huge impact in your events and […]

Top Branded Sportswear Apparel

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When we think of branded sportswear, we think of innovative fabrics designed to be sweat-resistant and customizable options like full color sublimation and pantone matched logos. Our top branded sportswear apparel items are a collection of curated gym clothes and activewear. Designed with a wide range of athletic disciplines in mind, it features a progressive set […]

The Best Promo Uniforms for 2016

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Looking for the best promo uniforms for 2016? Whether you’re looking for the most unique, cool, new branded gear for events and activations or simply looking for team wear for your brand or company reps, Brand+Aid has you covered! We specialize in branded merchandise, uniform programs and custom apparel creation. Check out our top picks […]

100 Emerging Cultural Trends to Watch in 2016

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In order to maintain a competitive edge in the market, companies must remain “hip” and “cool” with their target audience. Jami Oetting on HubSpot Blogs reminds us of the importance of keeping up with the trends of our ever-changing society. They give us a glance into trends to consider for 2016. Things are moving quickly — so […]

5 Tips to Connect with Millennials

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The Millennials, the current largest single population group, are roughly aged 18-35 and now make up the majority of the American workforce. Brands are realizing the vital importance in connecting with this generation, many of whom grew up with lightning fast technology, and have never opened an Almanac in their life. Check out the 5 Tips […]

Songs of the Week: 10/5 – 10/9

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Happy first week of October all! We’re moving head first into fall and loving our pumpkin-everything, did someone say pumpkin spice lattes?! (We don’t even care about the caloric intake, okay? Don’t care.) To kick off the week we’re featuring another round of the Brand+Aid team’s favorite songs of the week. This week features picks […]

Songs of the Week: 9/14 – 9/18

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Brand+Aid music-lovers, rejoice! We have another list of amazing tunes to check out this week. While our team’s taste in music is about as different as Justin Beiber is to Afrojack is to Gorillaz, our Brand+Aid Top Songs Playlist, found and easily accessibly via Spotify, is about as amazing as it gets. Your inner music-loving […]

The Top Events in 2015

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Today we’re highlighting the top influential events and live marketing experiences in the United States. These events feature the largest brands in the world and the most innovative event production ideas to date. From huge events that happen every year like the Super Bowl to the launch of Apple’s worldwide products to newer up-and-coming events like the New […]

Connect Your Brand with Millennials

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  Millennials are the next big thing. Whether you’re happy about that or not, it’s time to realize that according to the US Government the Millennial generation, roughly aged 20-35 and born between the years 1980 and 2000, comprise the largest age demographic in society today. Millennials now outnumber the baby boomers by a long shot and […]

Promo Products for 2016 Presidential Election

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When it comes to getting your name out there during campaign season, promo items are a great tool for any politician to use. When people use a product with your name on it, they will remember you, and if they remember you, your chance of having their vote goes up. Some promo items will have […]

Get Your Game On

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Gaming Conventions and Top Products for Gamers   by Delaney Nye With the first ever Salt Lake Gaming Con coming up next weekend, I decided to turn my attention to gaming conventions and gamers in general. By now, everyone who doesn’t live under a rock knows about at least one Comic Con, but gaming conventions […]

Songs of the Week: 7/6 – 7/10

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Hope you all had a great 4th of July weekend! We sure did, and we’re carrying our excitement and momentum from all the celebrating into the work week. Besides being fanatic about promotional items, we also LOVE music (who doesn’t?!) That’s why every week we feature our Brand+Aid team members favorite songs of the week.  Check […]

Top 10 Most Inspiring Ads of the Year

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Last week wrapped up the epic Cannes Lions International Festival of Creativity, an awards show featuring the best, brightest, and most inspiring ads created by the advertising community in the past year. The festival praises creativity as one of the driving forces between business in inspiring change and good in the world. As branders ourselves, this festival is […]

A Brand+Aid Guide to Lead Nurturing

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Hey there, Brand+Aid blog readers! Today, we’re featuring one of our Brand+Aid team members, Andre. He’s discussing one of his biggest challenges – building relationships with potential clients. In other words, Lead Nurturing. As part of our Brand+Aid blog series, we’re giving each of our team members an opportunity to serve YOU, our clients and readers. […]

Songs of the Week: June 23 – June 26

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Happy Monday everyone! Today, we’re featuring another episode of our favorite songs of the week. This series is designed to get you pumped and energized to tackle your weekly to-do list. From Alanis Morisette (come to my windowwwwwwwww) to Snoop Lion singing about peaches, we’ve got you covered in the musical spectrum. And, make sure […]

Songs of The Week 7/6 -7/10

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Hope you all had a spectacular 4th of July weekend! We sure did and we’re carrying the momentum straight into the work week. #KAPOW! Besides being fanatical about promotional items, we also love music (who doesn’t?!) So, to start the week off right, we’re serving up the best beats of the week. We’re featuring the […]

Song of the Week: June 1 – June 5

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  Happy Monday and first day of June everyone! To kick off one of the best months of the year (it is the month when Summer officially starts after all), we’re adding our fave songs of the week to our killer Brand+Aid playlist. From Kendrick Lamar to the Ramones to John Legend, we’ve curated a playlist […]

Branded Swag for the NBA Finals

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Last night the Golden State Warriors made history knocking out the Houston Rockets to advance to the NBA Finals. A feat the organization hasn’t done since 1975, exactly 40 years ago. The win sealed the match-up of every basketball lovers dream, the Warriors vs the Cavs, for the 2015 NBA title. And, no matter who […]

Top Event Ideas from Beverage Brands

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Beverage brands are notorious for their experiential marketing campaigns and attention-grabbing activations. From having John Legend perform to elaborate hot air balloon dinners, we love BizBash’s list of the best beverage marketing campaigns. If you’re planning your next event, check out these clever ideas from the likes of Pepsi Limon, Captain Morgan, and Stella Artois. […]

Songs of the Week: May 18 – 22

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Brand+Aid’s Fave Songs for the Week May 18 – May 22 Happy Monday everyone! One of our favorite parts of the week is creating our team playlist to pump up YOUR week. This week we’re bringing you a little bit of everything – we’ve got slow jams, some hip hop, and folk music so folk-sy […]

POINT OF VIEW: KATIE

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Today, we’re launching a new element to the Brand+Aid blog; the Brand+Aid Point of View, or POV for short. Think of it like a Brand+Aid team member takeover. Each month, we’re letting a different member of the Brand+Aid team share their life hacks, philosophies, general thoughts, and interests. We hope this allows you to get […]

Fresh Summer Sunnies in Every Color!

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Get Pantone matched sunglasses just in time for summer!   Check out the weekly Brand+Aid Spotify playlists with our fave songs of the week! Have ideas you’d like to make happen? We’d love to help, contact us at happy@brandaidpromos.com. Do you wear your Sunglasses at Night?

Songs of the Week: April 27 – May 1

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  Check it peeps! We’re here for another week of Brand+Aid’s Top 6 Songs for the Week. And, did you know you can listen to these songs on Spotify? Yep, that’s right, we’ve created our own Brand+Aid playlist with curated music from your fave marketeers and brand makers! April 27, 2015 – May 1, 2015 […]

Most Effective Auto Premiums for Dealerships

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Are you to ‘Ford’, or is ‘Mercedes-Benz’ your vehicle of choice? According to a study by the Wall Street Journal, maintenance and repair are the major reasons why people choose one car company over another. Other factors include solid incentives, attention to detail, and customer care. For us, building loyal customers is all in the […]

Best Wedding Promo Items

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It’s officially wedding season! The start of Spring kicks off thousands of weddings across the country. With the thrill of planning a wedding comes the rush to get everything planned. From the dress to the cake to the dinner, there’s a lot to consider when it comes to planning a wedding. Like most things, we […]

Cool Spring Break Promo Ideas

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Thousands of college students will travel to sunny beach destinations this April for Spring Break 2015. In an article by U.S. News, top Spring Break destinations include places like Miami Beach, Cancun, San Diego, and the Bahamas. With swarms of college students all in one place, it’s the prime time to connect with your audience […]

Top Hospital & Healthcare Promo Items

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If you’re in the healthcare or medical industry, we know how important your job is – you literally save lives everyday. The thought of purchasing promotional items and branding your clinic or hospital may be a bit daunting. 😉 Let us help! Let Brand+Aid help you find high-quality, innovative promo items to do the job; […]

B+A’s Fave Retail Bags

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At Brand+Aid, we love totes – all kinds of totes. Tradeshow totes, retail totes, eco-totes, fully sublimated totes…the list goes on. The great news for us (and you!)? Not only are bags popular, they’re a tried-and-true promo product, that works. In fact, a tote bag averages 5,938 brand impressions throughout the course of its lifetime. […]

Top Resort & Hospitality Promo Items

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Temps are heating up and that means people are planning their spring break and summer vacation plans. For resorts and hotels, you have a huge opportunity to build brand loyalty with vacationers this season! If a hotel or resort exceeds customers expectations, you’ll have a client for life. Take Disney Resorts for example, their resorts […]

Light Up Drinking Water. Glow on…

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Try the world’s first light up drinking water! MoJo has developed an efficient method of delivering custom imprinted labels quickly and in quantities as low as 96 pieces. MoJo Water is available in a wide range of LED light colors. For quantities larger than 10,000 pieces, custom LED colors are available, including custom blink patterns […]

It’s about time for cool custom watches.

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A custom Silicone watch is the perfect promo product for events and giveaways. The silicone wristband comes in a variety of colors and can also be custom PMS matched to your brand identity. Provide us with a design or logo, and we will create a custom dial plate that will catch the attention of everyone.

 
 
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