As we’ve settled into the new ‘norm’ of being a work-from-home employee (whether it’s your couch, bed, home office, or dining table ;)), we’re finding new ways to keep ourselves, our clients, and our staff safe …
Branded Merchandise (also known as Promotional Products) is the link between a brand and it’s consumers. Products do what digital cannot: physically sit with a customer, fan, and loyalist. They are considered as the most affordable …
Branded Face Masks As many of us have settled into the reality of the current pandemic, we look to the World Health Organization, Food & Drug Administration and the Center for Disease Control to guide us …
Attention Admissions Departments! It’s school time! It’s the end of summer and soon students will be flocking to your campuses to get settled in for the year ahead. Which means it is the perfect time to get incoming freshmen encompassed in your school-culture with some great campus-ready swag. We are
Every June Counselor Magazine releases their ‘Hot List’ which is their list of the hot talent in the promo industry for the past year. This year Brand Aid’s very own Dane Negrey landed on Counselor’s ‘Hot List’ as one of the young and hip rising talents in the industry. Landing
Summer 2018 is here! The temperature is getting hotter, the days are getting longer, and we’re ready to share our favorite products with you to make your marketing campaign travel further than ever. This year the hot temperatures have us ready for pool parties, festivals, sunbathing, backyard barbeques, and ice
Although you may not all agree, 2017 was pretty freaking epic. So naturally, we want to take a moment to celebrate it! And while we know what you’re thinking – 2017 is so last year – we are of the firm belief that everything is better late than never. So
Every January, the promo world comes together at the annual PPAI conference in Las Vegas to showcase the latest and greatest promotional merchandise. For suppliers, the conference is an opportunity to show off best-sellers and unveil hot new products. For us, the conference is an opportunity to scout out the
Every December, Pantone designates one color to reign as Color of the Year for the next 12 months. 2018’s chosen hue? Ultra Violet. A color that represents inventiveness, imagination, and the incomprehensible futures, galaxies, and possibilities that lay ahead and beyond. As Pantone points out, this deep shade of purple
Millennials are a confusing bunch…and that’s coming from a group of Millennials! Their affinity for technology, disregard for conventional purchasing habits, and lack of brand loyalty have created a series of obstacles for many of today’s companies. Even still, their sheer population number and unparalleled purchasing power have proven they
Ah, winter – perhaps the least loved of the four seasons. Whether it’s the cold temps, the everlasting inversion (at least for us here in SLC), or the endless amounts of champagne and bread pudding that have managed to transform themselves into permanent bodily fixtures – winter just doesn’t have
As the new year quickly approaches, so does everyone’s favorite time of the year…trade show season! Okay, so maybe trade shows aren’t exactly a source of excitement for most people, but they are an essential way to stay up-to-date on industry trends, foster customer relationships, and maybe even find a
For most people, December is a time of reflection–a time to look back and assess this year’s growth, reminisce on noteworthy experiences, and perhaps revisit the resolutions you haven’t bothered to think about since April. For us here at Brand+Aid, we use it as a time to look back on
At this point, the fight between quality v. quantity is an age-old battle. But these days, most people (including us) seem to generally agree; quality is the way to go. This post was originally supposed to compare quality v. quantity in promo products but after all the research
The holidays may be the most wonderful time of the year, but they can also be the most stressful. With all the gifts you need to get and give to friends and family during the holidays, you most likely won’t feel like brainstorming what to get for your employees
We love going to events where free swag is given out. Free stuff is the best. However, when we get home is when tough decisions need to be made: what will stay and what will go? Cheap compass with a little flashlight? Hmm, could be useful but will most
Hello Autumn! Oh, how I have missed you. There are so many things to love about fall. Changing of the leaves, soup on a cold day, season premieres, and (of course) pumpkin lattes. The list is endless, really. Once the calendar hit the first of September, the Brand Aid team found
Oktoberfest is the world´s largest folk festival. Though it has its roots in Germany, Oktoberfest is celebrated with gusto throughout America and many other parts of the world. In fact, the festival is so popular that October has become synonymous with Oktoberfest. After all, what’s not to love about a
October is National Breast Cancer Awareness Month, also known as “Pinktober.” As a time for reflection, prevention and support, there are many ways for your company to get involved throughout the month. One way is by handing out Breast Cancer Awareness promotional products that not only show your support
Brands have always relied on advertising vehicles to communicate with their target audiences. This traditional advertising model is built to ultimately direct the consumer path to purchase back toward the brand. In order to measure success, brands rely on performance metrics to evaluate the strength of the selected advertising channel.
Meet Murphy aka Mad Max – Brand Aid’s ultimate colleague (pictured above). He’s energetic, has serious people skills, and is always eager to greet every single person who walks through the Brand Aid doors. His work mostly entails of chewing and analyzing the office promotional swag, specifically dog toys and treats. Murphy
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